F1 LAUNCHES: When will teams be presenting their new cars for the 2024 season?

It’s that time of year again as Formula 1 teams get set to pull the covers off their new cars and head into a new season of competition – meaning plenty of anticipation, excitement, hopes and ambitions up and down the grid.
As it stands, Haas will be the first to launch with a digital event on February 2, and they will break cover on their car at a shakedown at Silverstone on February 11.
Williams and Stake F1 Team Kick Sauber will be the next outfits to launch on February 5, with the latter heading to London and the former in New York.
Alpine will then follow with a 'motorsports season launch' for their F1 and WEC operations on February 7, while RB's full livery unveiling will be during a special event in Las Vegas on February 8.
Aston Martin's launch will take place at Silverstone on February 12 and Ferrari will unveil their 2024 challenger a day later on February 13.
Meanwhile, the Mercedes W15 is set to break cover via a digital launch event broadcast live from Silverstone on February 14 with Red Bull launching a day later on February 15.
McLaren have already revealed their livery for 2024, with their challenger – the MCL38 – due to be unveiled on February 14 at a shakedown at Silverstone.
2024 F1 car launch dates
| Team | Date | Location |
|---|---|---|
| Haas | February 2 | Digital |
| Williams | February 5 | New York |
| Kick Sauber | February 5 | London |
| Alpine | February 7 | Enstone |
| RB | February 8 | Las Vegas |
| Aston Martin | February 12 | Silverstone |
| Ferrari | February 13 | Digital |
| Mercedes | February 14 | Silverstone |
| McLaren | February 14 | Silverstone |
| Red Bull | February 15 | Milton Keynes |
Launches that have taken place so far
Next Up
Related Articles
Unlocked6 Winners and 6 Losers from Monaco
Why Perez's 'almost' point shows how far Cadillac have come
8 moments you might have missed at the 2026 Monaco GP
Williams FP1 outings for Browning in Barcelona and Austria
Betting5 betting lessons learnt after Antonelli wins in Monaco
Listen to F1 Nation's Monaco GP review